Fifty West Brewing Co to Launch Electrolyte Beer at Kroger in Conjunction with 2020 Training Groups


Fifty West Brewing Co to Launch Electrolyte Beer at Kroger in Conjunction 
with 2020 Training Groups

(Cincinnati, OH) After a successful inaugural season of Fifty West Training Groups in 2019, the brewery plans to continue its marathon training program in the new year, complete with a beer designed for active people. Fifty West Training Groups will, again, partner with JackRabbit to power its 17-week running program that provides group coaching for those looking to run the Flying Pig half or full marathon in 2020. 

“Every running group in Greater Cincinnati starts and ends at a shoe store. We saw an opportunity to shift this paradigm with Fifty West. What better place to finish a run than their active lifestyle-focused campus? This simple change brings more social value to the group and creates a big, dynamic support system. Our partnership with Fifty West has the added benefit of offering quite a few more perks than your average running group,” said Matt Frondorf, GM of JackRabbit O'Bryonville.

“Running transformed my life. Training got me into shape, instilled discipline, and helped create a wonderful sense of accomplishment and community. Through this platform I’ve witnessed the same personal journey and evolution among the people that train with us,” said Fifty West Founder and President, Bobby Slattery. “We are proud to bring Fifty West Training Groups back in 2020. I can’t wait to meet the next group of people looking to make a positive change in their lives while having fun and making new friends.” 

With its differentiating aim to be a more social marathon training program, the brewery accepts runners of all skill levels and is quick to provide beers after a run. Coinciding with the first week of training, Fifty West will introduce a new beer crafted specifically for people pursuing a balanced and active lifestyle. Quencher, a 100 calorie, gluten-reduced beer featuring low alcohol, no added sugars, and the addition of electrolytes, will be available at Greater Cincinnati Kroger locations, beginning the second week of January. 

“The trend of “healthier-for-you” beer is on the horizon with a slew of new products coming to market. I believe we are uniquely positioned to do well in the segment. Our established Cincinnati campus featuring volleyball leagues, canoe and kayak rentals, a cycling shop, and access to the Little Miami Scenic Trail allows us to activate and provide real experiences around Quencher,” said Max Fram Fifty West’s Vice President of Strategy and Operations.

A preview night and free group fun run for anyone interested in Fifty West Training Groups will be held at Jackrabbit O’Bryonville on January 2nd at 6:30pm. The store will additionally be offering 20% off participant’s total bill that evening (some exclusions apply). More information and registration for the group is now open on the brewery’s website. https://fiftywestbrew.com/training-groups/

Urban Artifact Press Release: Night Market -- Retailer Appreciation Program Release

Introducing our newest Retailer Appreciation Beer

Night Market

Beer Stats
Beer Name:  Night Market
Beer Style:  Midwest Fruit Tart
Fruit(s) used:  Mangosteens & Bananas
ABV:  9.5%
IBU: 15
To show our gratitude for our partners, we are releasing the next beer in our Retailer Appreciation Program.  Night Market is a bright and refreshing beer to finish off summer with, featuring notes of banana and various tropical fruits - this beer is the perfect drink for a late summer afternoon!  As part of our Retailer Appreciation Program, this beer will be featured exclusively at retail locations in draft and cans, meaning that none of this beer will see the UA taproom.  We hope that you enjoy this beer as much as we have, and continue to enjoy our products for years to come!
 
Mangosteen vs. Mangoes
*Mangosteens and mangoes are very different fruits and only share a commonplace of origin 
With the release of Night Market, we wanted to share some of the differences between mangosteens and mangoes! Here are some facts about mangosteens:
  • Native to Southeast Asia
  • Taste like a mixture of lychee, peach, strawberry, and pineapple
  • Need an annual rainfall of at least 50in
  • Need temperatures between 50℉-100℉ to grow
  • It takes between 7-15 years for a mangosteen tree to start producing fruit
  • The national fruit of Thailand 
With the release of Night Market, we wanted to share some of the differences between mangosteens and mangoes! Here are some quick facts about mangoes:
  • A juicy, stone fruit
  • Are native to Southeast Asia
  • The national fruit of India and Pakistan
  • Cultivated in India as early as 2000 BC
  • Related to cashews and pistachios
  • Their trees can grow up to 131ft tall
  • Have trees that are still producing fruit after 300 years
  • Take anywhere from 3-6 months to ripen
About Urban Artifact
 Urban Artifact is a brewery in Ohio that produces only sour beer with a focus on real fruit and ingredients. Located in the heart of the city with a taproom, full bar, and live music venue, in the historic St. Patrick’s Church in Cincinnati's Northside neighborhood. Urban Artifact opened their doors with their first beers and music shows in April 2015. Urban Artifact’s beers are inspired by their culture and community, and by the microscopic natural world around us.

MadTree partners with Community Coffee Roasters on New ‘Local Blend’ Beers

Local Blend features the same beer infused with four different Ohio-roasted coffees

CINCINNATI (January 3, 2019) – MadTree Brewing has partnered with some of Ohio’s best coffee roasters to create a unique coffee beer experience. MadTree’s brewers worked side-by-side with coffee roasters from Deeper Roots Coffee (Cincinnati), Phoenix Coffee Co. (Cleveland), Stauf’s Coffee (Columbus), and Boston Stoker Coffee Co. (Dayton). They collaborated to select, roast, and brew the four unique coffees to give each city’s beer a unique flavor. MadTree then packaged one of each in mixed four-packs of 12 oz cans. Each can’s artwork features a rendition of the respective city’s skyline to pay homage to the corresponding roaster.

“We love coffee almost as much as we love beer, so we had this idea to partner with some of the best roasters in the state to show how the flavor profile of a coffee beer can be so different depending on the beans,” said Ryan Blevins, MadTree head brewer. “We made sure the beer took a bit of a back seat so the coffee could shine. Overall, it was awesome to see how their passion for coffee mirrors the passion we have for crafting quality beer.”

Deeper Roots head roaster, Adam Shaw, said, “It was great to be able to be a part of the process from the beginning to ensure we were able to create such specific flavors. The brewing and roasting were all done so purposefully to steer the beer with the coffee.”

A Local Blend can release party will be held on Saturday, January 5 at 10AM at the MadTree Taproom at 3301 Madison Rd in Oakley. Roasters from Deeper Roots, Phoenix, Stauf’s, and Boston Stoker will be on-hand brewing free, fresh cups of the coffee used in the beers (while supplies last) and Deeper Roots will have a mobile roaster to give a live coffee roasting demonstration. Mixed four-packs of cans will also go on sale for the first time for $12.50 each (including tax).

The four-packs go on-sale throughout Ohio and Northern Kentucky beginning Monday, January 7.

About MadTree Brewing Company

Cincinnati’s MadTree Brewing made history when they opened in 2013 by becoming the first modern craft brewery to can its beer in Ohio. When it comes to brewing, they have carved their own path. They mix. They mash. They methodically bring quality beer to life, and have fun doing it. Demand from the growing community keeps MadTree motivated and moving. In return, they make nothing but the best beer. They are founded and continue to grow on the notion that beer builds community and community builds beer. MadTree distributes its beers throughout Ohio, Kentucky, and Middle and Eastern Tennessee. 

Winter Warmer Fest Breweries Announced



CLEVELAND – The Ohio Craft Brewers Association released the list of participating breweries for the 13th Annual Winter Warmer Fest. 61 Ohio craft breweries will showcase their winter seasonal, limited-edition and high-gravity beers at Windows on the River on Saturday, March 9, 2019 from 2-5 p.m. The total number of breweries is up five from 2018's sold-out event and features 11 first-time participants, reflective of the rapid growth of craft breweries in Ohio.

The Winter Warmer Fest is a fundraiser for the Ohio Craft Brewers Association, a non-profit organization founded to promote, preserve and unify Ohio’s craft brewing industry.

Winter Warmer Fest will once again feature a cask area with several breweries offering special infusions available only at the event. Many of the brewers will be on hand throughout the day to meet and talk with Ohio craft beer enthusiasts.


More than 60 Ohio breweries to feature seasonal, rare and strong beers.


Participating breweries (first-timers marked with*):

General admission tickets are available in advance for $45, which includes a souvenir glass and tasting tickets for 20 four-ounce samples. Early admission tickets are also available in advance for $55, granting admission at 1 p.m. Designated driver admission is available for $15 and includes a food voucher. Tickets can be purchased online at http://www.beerfesttickets.com/winterwarmer2019

Attendees will enjoy a spirited entrance courtesy of 
Black Sheep Pipes & Drums, plus live music throughout the event from Austin Walkin’ Cane and Chris Allen. Four food trucks will be set-up on site: Fired Up Taco TruckThe Manna TruckScott’s Fire and Ice, and Slyman’s Tavern.

Winter Warmer Fest is supported by 
Boelter BeverageThe Country Malt GroupFrantz Ward, and Mosaic Employee Benefits. Winter Warmer Fest is also sponsored by the following Ohio craft breweries: Columbus Brewing Company, Fat Head’s Brewery, Great Lakes Brewing, Masthead Brewing Co., Muskellunge Brewing, Saucy Brew Works, Brick & Barrel, Butcher & the Brewer, MadTree Brewing, Platform Beer Co., The Phoenix Brewing Company, Royal Docks Brewing, Wolf’s Ridge Brewing, The Brew Brothers, The Brew Kettle, Catawba Island Brewing, Cornerstone Brewing, Grainworks Brewing, Hansa Brewery, HiHO Brewing Co., Hofbrauhaus Cleveland, Hoppin’ Frog Brewery, Jackie O’s Brewery, Lucky Owl Brewing, Market Garden Brewery, Millersburg Brewing, Noble Beast Brewing, Paradigm Shift Brewing, Rhinegeist Brewery, Seventh Son Brewing, Sibling Revelry Brewing, Streetside Brewery, Thirsty Dog Brewing and Working Class Brewery.

Founded in 2007, the 
Ohio Craft Brewers Association is a nonprofit guild that exists to promote, preserve and unify Ohio’s craft brewing industry. We aspire to be recognized as the industry leader at both state and national levels for preserving the art of making high-quality, unique craft beer; to serve as the unified voice for craft brewers across the state; to advocate on behalf of the Ohio craft beer industry; to contribute to systemic, local community development by driving economic and job growth, while creating experiences that bring people together; and to serve as a beacon for local production and manufacturing through craft beer, resulting in diverse choices for consumers.

Cincinnati Based Urban Artifact Brewery Nominated for Good Food Award


Press Release: Cincinnati, OH - The 2019 Good Food Awards Finalists have been announced, and for the second time in three years local brewery Urban Artifact is again a finalist with their dry hopped barrel aged sour, Orbexilum. Only 21 brewers across the country qualified as finalists and Urban Artifact is the only brewery in the tri-state area of Ohio, Kentucky, and Indiana to make the finals for the 2019 Good Food Awards.

Orbexilum was dry-hopped with hops from local growers Dave & Nina Volkman, of Ohio Valley Hops, as well as using local yeast for a true taste of local terroir. Barrel aged for over a year and a half, at which time hops from Ohio Valley Hops were selected for their intensity and quality of flavor. Dry-hopped for three days and immediately bottled, Orbexilum was a mix of wild yeast character and fresh hop aromatics.

The 2019 Good Food Award Finalists are taking care of the commons for future generations, strengthening their communities through their decisions as small businesses, and building international relations with direct trade and above fair trade prices for cocoa, coffee and spices. Finalists from across the 16 categories embody what it means to be good global citizens, eschewing carbon-emitting fertilizers and pesticides, favoring practices that build soil health and sourcing local ingredients with low transportation-related carbon footprints. 

 Urban Artifact is Ohio's sour brewery with a taproom, full bar, and live music venue, located in the historic St. Patrick’s Church in Cincinnati, Ohio’s Northside neighborhood. Urban Artifact opened their doors with their first beers and music shows in April 2015.

Urban Artifact specializes in tart and wild ales, especially balanced, heavily fruited ales. Urban Artifact’s beers are inspired by their culture and community, and by the microscopic natural world around us.

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