Lost in Bruges: How Belgian Beer, Travel, and Storytelling Inspire Bruz Beers

Some beer conversations stick with you long after the glass is empty—and this is one of them.

In a recent episode of Rod J BeerVentures, I sat down with Ryan Evans, co-founder of Bruz Beers, and Chris Adams, who works with Bruz on social media, photography, and marketing. Together, they created the mini video documentary “Lost In Bruges,” a visually rich and thoughtful look at Belgium and its deep, lasting influence on beer culture.

Belgium has long been a north star for brewers around the world, and Bruz Beers has never been shy about embracing that inspiration. In our conversation, Ryan and Chris shared how their travels through Belgium shaped not only the beers Bruz makes, but also the way they think about storytelling, creativity, and honoring tradition while still pushing forward.

We talked about what it means to experience Belgian beer in place—from classic styles and historic breweries to the small moments that don’t always make it into guidebooks. Chris offered insight into how those experiences were translated into film, balancing authenticity with modern visual storytelling. The result is Lost In Bruges, a project that feels personal, immersive, and genuinely respectful of the culture it explores.

What stood out most to me was how naturally beer became the connector. Beer as history. Beer as travel. Beer as a creative outlet. This wasn’t just about brewing—it was about perspective, curiosity, and letting a place leave its mark on you.

If you’re a fan of Belgian beer, Bruz Beers, or simply love seeing how beer stories are told beyond the taproom, this is a conversation worth checking out.

Check out the livestream here: https://www.youtube.com/live/z9kKd5bHnVM

🎥 Watch “Lost In Bruges” here:
https://youtu.be/g8tkrK9jaIk

🍺 Thanks for listening, and as always—get your beer on.