As the official beer of the Leagues Cup tournament, Coors Light is helping fans choose chill through all of summer's soccer moments CHICAGO, June 17, 2024 /PRNewswire/ -- As the official beer of Leagues Cup, the landmark soccer club tournament to feature every team from Major League Soccer (MLS) and LIGA MX, Coors Light is going all-in on soccer with "Refresh the Game," a new campaign that will reach soccer fans throughout the summer. As part of its campaign, Coors Light is encouraging soccer fans to Choose Chill with its limited-edition smart Coors Light Chill Jersey, which will help fans keep their cool during upcoming intense soccer matches. "Anyone who has watched a soccer match knows how heated it can get, especially as your favorite teams go head to head," said Katie Feldman, director of marketing for the Coors Family of Brands. "Between the second Leagues Cup tournament to soccer events happening across the globe, Coors Light is here to keep fans chi...

Fans and best bubs alike can enter the sweepstakes to win the kits through Aug. 4 LOS ANGELES, June 12, 2024 /PRNewswire/ -- Today, CNC Agency and Heineken Silver, introduces the exclusive "Best Bubs Box," brimming with special collectible items, in anticipation of the eagerly anticipated theatrical release of Marvel Studios' "Deadpool & Wolverine", in U.S. theaters July 26. As an extension of Heineken Silver's  new summer campaign  with the film, the kit is poised to become one of the season's most sought-after items, with consumers having the opportunity to enter for a chance to win through August 4. This summer , Heineken Silver and Marvel Studios' "Deadpool & Wolverine" are teaming up to put bitter feuds aside over a crisp and refreshing Heineken Silver. The Best Bubs Box aims to cement this truce, designed to be shared with a Best Bub. Quantities are limited, but each exclusive kit features an array of epic merchan...

The Brothers Join Team as the Largest Investors in the Fast-Growing Independent Light Beer Brand COLUMBUS, Ohio, June 12, 2024 /PRNewswire/ -- For the first time, Jason and Travis Kelce are teaming up as significant owners and operators of a business – and of course, it is with one of the fastest growing beer brands in the country,  Garage Beer ! The small batch brewed, classic light beer was founded in their home state of Ohio and has been growing rapidly across the country. The Kelce brothers are passionate about beer and business and have talked for years about partnering together in the category. With this passion, they wanted to be thoughtful and find the right opportunity with the highest quality brewery and brand that aligned with their values of how a business should be run. And most importantly, a company built to serve the customer. Jason and Travis believe that beer should be fun, and they want to partner with a brand that embodies the spiri...

The brand outperforms competitors as a they grow in distribution across the US MIAMI, June 4, 2024 /PRNewswire/ --  Triple , a THC-infused seltzer that hit the market in January 2024, has continued to make waves in the industry receiving multiple top medal awards alongside its substantial sales growth throughout the country. The popular brand recently received accolades from both the Denver International Spirits Awards and the Seltzer Nation Awards, two highly sought-after competitions in the beverage space. Both competitions showcase the best of best within the industry, utilizing expert panels to choose the medal winners. The Denver International Spirits Awards select a prestigious panel of spirits experts who blind rank a wide variety of drinks, leading to unbiased winners chosen for the world-famous beverage competition. Seltzer Nation is the leading authority on seltzers, providing news, insight, and reviews to consumers for the finest seltzer options. In D...

ESCONDIDO, Calif., May 21, 2024 /PRNewswire/ -- Two years following the announcement of its acquisition by  Sapporo U.S.A. , San Diego-based Sapporo-Stone Brewing, unveils the near completion of phase one of its expansion project at its Escondido brewery. The $20 million investment in the Escondido, CA facility is one of two significant investments for growth with $40 million invested in the company's Richmond, VA operation. These investments will result in the doubling of the company's capacity to about 700,000 barrels a year across its bi-coastal breweries. The brewing of Sapporo beers in Escondido, CA and Richmond, VA is now underway. Stone Brewing , Southern California's largest craft brewery was acquired by Sapporo U.S.A. in 2022. The goal was to transition from an importer to a U.S. brewer, ultimately brewing, selling, and marketing all of Sapporo's...