Skip to main content

Featured

Campbell's® Chunky® and Pabst Blue Ribbon Invite Fans to "Crack Open a Warm One" with New Collaboration

Soup and beer lovers unite: Two bold, beer-infused soups are hitting Walmart shelves CAMDEN, N.J., Aug. 18, 2025 /PRNewswire/ --  Campbell's Chunky,  known for its hearty, flavor-packed soups, is teaming up with Pabst Blue Ribbon, the American beer brand known for its iconic look and taste. Together, the brands are serving up a new collaboration: two soups that bring together the crave-ability of  Chunky  and the smooth taste of Pabst Blue Ribbon. Just in time for soup season, the two new varieties will be available exclusively at Walmart starting this month: Campbell's Chunky x Pabst Blue Ribbon Beer Cheese with Potatoes & Chorizo Soup  is packed with savory chorizo sausage and hearty potatoes simmered in creamy cheese infused with Pabst Blue Ribbon Beer flavor. Pair it with a soft pretzel, serve it in a bread bowl, or top it with extra shredded cheese. Campbell's Chunky x Pabst Blue Ribbon Beef, Bacon & Beer Chili with Bea...

Sierra Nevada Brewing Co. Releases Its First-Ever Non-Alcoholic Brews

New Brews Round Out Full Non-Alcoholic Portfolio with Hop Splash Line Extension

CHICO, Calif., Dec. 12, 2023 /PRNewswire/ -- Sierra Nevada Brewing Co. has just released its first-ever line of non-alcoholic brews -- Trail Pass IPA and Trail Pass Golden, hitting shelves across the U.S. this month.

"Our innovation brewers have been working for years to perfect a flavorful, satisfying non-alcoholic brew. What they've developed is truly best-in-class," says Lesley Albright, VP of Marketing at Sierra Nevada Brewing Co. "We know that drinkers appreciate a wide variety of premium craft options to enjoy at different occasions. Trail Pass IPA and Golden are a great fit when the moment calls for a high-quality, non-alcoholic beverage that fully delivers on flavor and refreshment. We're so pleased to release this new collection of non-alcoholic offerings."

Trail Pass IPA uses Amarillo®, Bravo, CTZ, Magnum, and Cascade hops for an impactful IPA flavor and aroma and comes in at 35 IBU. Trail Pass Golden has a light, crisp flavor with Centennial, Cascade and Bravo hops, and is an easy-going 15 IBU. Instead of removing alcohol after the brewing process, both brews are made using traditional fermentation but with a yeast that produces low amounts of alcohol. Though more difficult to work with, this process results in a higher-quality beverage more like traditional beer, but with less than 0.5% ABV. Both have a MSRP of $11.99 (6-pk of 12 oz. cans).

To round out the full non-alcoholic portfolio, Sierra Nevada is additionally releasing Hop Splash Citrus, a new line extension to its popular Hop Splash sparkling water. Hop Splash Citrus is infused with Mosaic and Simcoe hops, and real grapefruit and blood orange juice to complement the prominent hoppy flavors and aromas. It contains zero alcohol and has a MSRP of $8.99 (6-pk of 12oz. cans).

The all-new Trail Pass IPA, Trail Pass Golden and Hop Splash Citrus will be available year-round along with Hop Splash which launched in late 2022.  

About Sierra Nevada Brewing Co.

Inspired by frequent trips to the Sierra Nevada mountain range, Ken Grossman founded Sierra Nevada Brewing Co. in 1980. Highly regarded for using only the finest quality ingredients, Sierra Nevada has set the standard for craft brewers worldwide with innovations in the brewhouse and in its sustainability efforts. The pioneering spirit that launched Sierra Nevada now spans both coasts with breweries in Chico, California and Mills River, North Carolina. Sierra Nevada is famous for its extensive line of beers and other beverages including Pale Ale, Hazy Little Thing®, Torpedo® and a host of seasonal, specialty and limited release beers. Learn more at www.sierranevada.com.


Inspired by frequent trips to the Sierra Nevada mountain range, Ken Grossman founded Sierra Nevada Brewing Co. in 1980. Highly regarded for using only the finest quality ingredients, Sierra Nevada has set the standard for craft brewers worldwide with innovations in the brewhouse and in its sustainability efforts. Learn more at www.sierranevada.com.

Comments

Popular Posts