TWO ROADS LAUNCHES NEW CONNECTICUT CAMPAIGN: "HAVE A BEER, CONNECTICUT"

CT always gets good-natured ribbing from non-denizens, including a few widely followed social media celebrities and comedians, so we're celebrating all the attention we get in this tongue-in-cheek, Road-Less-Traveled tribute to CT, quirks and all.

STRATFORD, Conn., April 14, 2025 /PRNewswire/ -- On April 7th Two Roads Brewing launched a new Two Roads Brewing ad campaign "Have a Beer, Connecticut," a playful, tongue-in-cheek celebration of the Nutmeg State, created by its agency BRZoom. As Connecticut's largest craft beer brand, Two Roads is embracing the lovable quirks and infamous truths about its home turf – encouraging residents to laugh along with us, chill out, and own what makes the state unique, and, of course, crack open a cold one in the process.

The campaign delivers a series of rotating headlines that poke fun at local truths, and pokes fun at some not-so-true arrows thrown our way from national podcast celebrities and comedians we've seen and heard a lot of lately.  Headlines call out traffic on our notorious highways, our identity crisis being caught between NY and Boston, and other familiar conversation points you always hear in our State. Taglines include playful jabs like:

  • "We're bigger than Rhode Island!"
  •  "Proudly separating New York from Boston since 1788."
  •  "You'll miss us when you move to Florida."

Designed to be funny, relatable, and hyper-local, the ads celebrate what it really means to be a Nutmegger and beckons CT beer lovers to chill out, have a great beer like Two Roads, and don't take things too seriously.

The "Have a Beer, Connecticut" campaign will be seen across billboards, paid social ads, signage, point-of-sale, and throughout the Two Roads campus in Stratford. It's the brewery's largest Connecticut-focused campaign to date - built to spotlight the shared experiences, humor, and Nutmeg pride that connect us all.

So, wherever you are in the state—from the Quiet Corner to Greenwich Ave:

Have a laugh and Have a Beer, Connecticut.

About Two Roads Brewing Co.

Two Roads opened its doors in December 2012 having earlier acquired and renovated a 100-year-old vacant, brick factory building in Stratford, CT. Its name and philosophy are inspired by the Robert Frost Poem "The Road Not Taken"—a philosophy brought to life in the beers & beverages they create using the highest quality brewing and packaging equipment. Since opening, Two Roads has grown to become a Top 10 brewery in the northeast. Two Roads has two tasting rooms on its 10-acre campus including one at its Area Two Experimental Brewing. For more information visit www.tworoadsbrewing.com.

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PRINGLES® AND MILLER LITE: TWO OF AMERICA'S FAVORITE COOKOUT STAPLES COMBINE THEIR ICONIC 'CRISP' FLAVORS FOR THE SNACK OF THE SUMMER

Brand new flavors bring summer staples together for a first-of-its-kind flavor innovation from Pringles

CHICAGO, April 16, 2025 /PRNewswire/ -- Two things go hand in hand as the weather warms up: a crisp drink and a delicious snack. That's why the snacking masterminds at Pringles® tapped the brewing experts at Miller Lite for great tasting inspiration, debuting new limited-edition flavors inspired by beer-infused backyard barbecue favorites for a first-of-its-kind innovation from Pringles.

No need for a grill—limited-edition Pringles x Miller Lite crisps perfectly combine your favorite beer-infused barbeque staples, bringing all the best flavors of a cookout into a single can of snackable crisps. From Beer Can Chicken to Grilled Beer Brat, each mouthwatering Pringles flavor tastes like your favorite grilled foods and tantalizes taste buds with Miller Lite's hoppy, malt beer aroma.

"At Pringles, we're dedicated to bringing new, unexpected flavors that both surprise and satisfy our fans' cravings to the market, no matter the occasion," said Mauricio Jenkins, US Head of Marketing for Pringles. "That's why we came together with the brewing geniuses at Miller Lite to bring our two iconic brands together. These crisps marry the best flavors of summer into one delicious bite that we can't wait for fans to experience. We hope the new flavors kick off grilling season on a deliciously crispy note."

The iconic flavors synonymous with cookout season include:

  • Pringles® x Miller Lite Beer Can Chicken deliciously combines the flavor of savory roasted chicken complete with notes of garlic and onion with the authentic flavor of the Original Light Beer.
  • Pringles® x Miller Lite Grilled Beer Brat has that smokey grilled brat flavor you know and love, with notes of black pepper, caramelized onion and brown spice. The authentic flavor of the Original Light Beer comes through in a hoppy, malt beer aroma.

"Whether or not you're a grill-master, who doesn't enjoy a beer and crisps as a summer snack?" said Ann Legan, VP of Marketing, Miller Family of Brands. "We know fans already infuse Miller Lite's iconic flavor into grilled staples, so bringing those same flavors into an ultimate savory snack with Pringles felt like a seamless fit for fans to snack on at their backyard barbecues this summer. We hope our fans everywhere get the chance to try them."

This grilling season, fans can get their hands on both Pringles x Miller Lite Beer Can Chicken and Pringles x Miller Lite Grilled Beer Brat at retailers nationwide starting in May, available while supplies last. Visit Pringles.com to find the flavors at a store near you and follow @Pringles on your favorite social media platforms for more information and to keep up with the latest news. 

About Kellanova

Kellanova (NYSE: K) is a leader in global snacking, international cereal and noodles, and North America frozen foods with a legacy stretching back more than 100 years. Powered by differentiated brands including Pringles®, Cheez-It®, Pop-Tarts®, Kellogg's ® Rice Krispies Treats®, RXBAR®, Eggo®, MorningStar Farms®, Special K®, Coco Pops®,and more, Kellanova's vision is to become the world's best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our net sales for 2024 were approximately $13 billion.

At Kellanova, our purpose is to create better days and ensure everyone has a seat at the table through our trusted food brands. We are committed to promoting sustainable and equitable food access by tackling the crossroads of hunger, sustainability, wellbeing, and equity, diversity & inclusion. Our goal is to create Better Days for 4 billion people by the end of 2030 (from a 2015 baseline). For more detailed information about our commitments, our approach to achieving these goals, and methodology, please visit our website at https://www.kellanova.com.

About Molson Coors Beverage Company

For more than two centuries, Molson Coors has brewed beverages that unite people to celebrate all life's moments. From our core power brands Coors Light, Miller Lite, Coors Banquet, Molson Canadian, Carling and Ožujsko to our above premium brands including Madrí Excepcional, Staropramen, Blue Moon Belgian White and Leinenkugel's Summer Shandy, to our economy and value brands like Miller High Life and Keystone Light, we produce many beloved and iconic beers. While Molson Coors' history is rooted in beer, we offer a modern portfolio that expands beyond the beer aisle as well, including flavored beverages like Vizzy Hard Seltzer, spirits like Five Trail whiskey and non-alcoholic beverages like ZOA Energy. As a business, our ambition is to be the first choice for our people, our consumers and our customers, and our success depends on our ability to make our products available to meet a wide range of consumer segments and occasions.

Molson Coors Beverage Company is a publicly traded company that operates through its Americas and EMEA&APAC reporting segments and is traded on the New York Stock Exchange and Toronto Stock Exchange. To learn more about Molson Coors Beverage Company, visit molsoncoors.com.



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