The #1 IPA in the U.S. Unleashes 21-Foot Tallboy on Wheels


Voodoo Ranger Rolls Out Giant Juice Force Tanker to Buy Fans a Tallboy

FORT COLLINS, Colo., Sept. 17, 2025 /PRNewswire-HISPANIC PR WIRE/ -- Voodoo Ranger, America's #1 IPA, is hitting the road with a massive 21-foot tanker of Juice Force IPA on a rangerous four-state tour. From California to Texas, fans lucky enough to spot the rolling tallboy can help empty it one Juice Force at a time.

Kicking off tailgate season, the Voodoo Ranger Juice Force Tanker is making pit stops at major football games, festivals, and concert venues across the Southwest. Fans who catch it in action can scan the giant can's QR code for an instant shot at $5 toward their next tallboy. A live beer gauge on the side of the tanker tracks Juice Force levels in real time, counting down every pour until the tank runs dry. 

Why the oversized tallboy on wheels? Because Voodoo Ranger is impossible to ignore. Of the top five IPA brands in the U.S., only two are experiencing growth, and both are from Voodoo Ranger: Juice Force IPA and Imperial IPA. The brand now commands more than a third of craft beer singles sold in convenience stores, fueled by five consecutive years of double-digit growth. In real time, every 1.3 seconds, someone in the U.S. cracks open a Voodoo Ranger. When it comes to the beer aisle, no craft brand shows up or stands out like Voodoo does.

See the tank rolling here: https://mma.prnewswire.com/media/2775543/New_Belgium_Brewing_Voodoo_Ranger.mp4

"Juice Force is a rocket ship within our portfolio right now, and the Tanker is the perfect way to give it the attention it deserves," said Michelle Robertson, Senior Brand Manager at Voodoo Ranger. "The Juice Force Tanker Tour turns crushing beers with friends into a larger-than-life experience. Whether it's a bar crawl, the tailgate before a game, or just catching sight of a tanker-sized tallboy barreling down the highway, it's about serving up the wild antics Juice Force was made for."

The tour includes stadiums, festivals, and tailgates across California, Colorado, Arizona, and Texas. Key market dates are listed below and check out emptythetanker.com for the full list of events.

  • Los Angeles: 9/17-9/21
  • Front Range (Colorado): 9/24-9/30
  • Dallas/Fort Worth: 10/3-10/6
  • Austin: 10/9-10/12
  • Phoenix: 10/15-10/18

Fans can follow along at emptythetanker.com and Voodoo Ranger's Instagram channel to see where the tallboy rolls up next. Must be 21+ to purchase. Live rangerously, not recklessly. Never drink and drive."

About Voodoo Ranger

Crafted by New Belgium Brewing, Voodoo Ranger is the fastest growing craft beer brand in the country. Launched in 2017 with just three beers, Voodoo Ranger has since expanded its lineup to include over 20 distinct brews including the flagship Voodoo Ranger IPA, Voodoo Ranger Imperial IPA, and Voodoo Ranger Juicy Haze IPA, along with recent record-breaking releases like Juice Force IPA, Tropic Force IPA, and Hardcharged Tea.

For a rangerously good time, follow @voodooranger on Instagram, learn more at voodooranger.com, and discover the official merch of epic beer at www.vootique.com.

PICKERINGTON OKTOBERFEST 2025

“Join us for a FREE TWO-DAY outdoor festival the whole family will love! Enjoy live music, delicious food, kids’ activities, and a welcoming community bier garden! There’s truly something for everyone to enjoy this year!”

— Combustion Owner, Sarah Jackson



🥞 PICKERINGTON LIONS CLUB

🦁 PANCAKE BREAKFAST
9-11am

SEPTEMBER 19, 2025 • 3-10pm
SEPTEMBER 20, 2025 • 10am-10pm

🍺 TWO-DAYS! ÜBER FUN! 🍺

Check out this throwback video from previous years!
https://youtu.be/kWOsQVZJMd4

A FREE Community Event brought to you by the Pickerington Village Association and Combustion Brewery & Taproom. This TWO-DAY outdoor event and bier garden will take place in the Combustion parking lot! All minors must be accompanied by an adult. #PickOhioBeer #DrinkBeerMadeHere

— SEPTEMBER 19th —

ALL FOOD TRUCKS • 3-10
Bob's Backyard BBQ
El Catrin
Fetty’s Street Food
Poppy’s Roadside Diner
Schmidt’s Sausage Haus

AXE THROWING 3-10
Axes & Easels

LIVE MUSIC
Jimmy Nichols 3-5
The Chardon Polka Band 5:30-7:30
The Basement Collective 8-10

GAMES
• Water Balloon Toss at 5
• Stein Holding Contest at 7:30

— SEPTEMBER 20th —

PICKERINGTON OKTOBERFEST BEER MILE
• SEPT 20th • 10am-12:30pm
• Chug a beer. Run a quarter mile x 4!
• SOLD OUT!
• SPECTATE! DONATE!
https://runsignup.com/Race/Donate/OH/Pickerington/OktoberfestBeerMile

ALL FOOD TRUCKS • NOON-10
Bob's Backyard BBQ
El Catrin
Roadster
Schmidt’s Sausage Haus
Zaki Mediterranean Grill

AXE THROWING NOON-10



Axes & Easels

LIVE MUSIC
The Chardon Polka Band 12:30-2:30
Perennial Rye 3-5
Cassette Mindset 5:30-7:30
Mr. Fahrenheit & The Loverboys 8-9:30

GAMES
• Grain Sack Toss at 2:30
• Barrel Rolling Contest at 5
• Stein Holding Contest at 7:30

FRESH BREWS
• Oktoberfest - German-style Märzen
• Pelotonia Pilsner - German-style Pilsner
• El Heffe - German-style Hefeweizen
• Combustion IPA - American IPA
• PickTown Cider - Semi-dry Cider

VIP TABLE RESERVATIONS!
All table reservation proceeds will go to The Pickerington Village Association!

8 SEATS PER TABLE
Available both days!
Friday • 3-10pm
Saturday • 1-10pm

$200/DAY



Round tables under tents!

$150/DAY
Rectangle tables with umbrellas!

FIRST COME, FIRST SERVED
Reservation payments taken at the Combustion Pickerington Taproom.

This is a rain or shine event!

THANK YOU TO OUR EVENT PARTNERS & SPONSORS!
City of Pickerington
Pickerington Village Association
Visit Fairfield County Ohio
Mike Nunamaker - Howard Hanna Real Estate Services - The Shaffer Team
Local Waste Services
RCS Roofing Columbus & Siding
Heartland Bank

LOCATION
80 W Church St Suite 101, Pickerington, OH 43147

VOLUNTEER!
• One beer/soft drink token for each shift worked!

VENDORS!

NO PETS
Service animals only.

🍻 Prost! 🍻


Combustion Brewery & Taproom (Clintonville)
2971 N High St
Columbus, OH 43202
USA

combustionbrewing.com/clintonville

#PickOhioBeer #DrinkBeerMadeHere


Combustion Brewery & Taproom (Pickerington)
80 W Church St Ste 101
Pickerington, OH 43147
USA

combustionbrewing.com/pickerington

#PickOhioBeer #PickeringtonsCraftBrewery #DrinkBeerMadeHere


Combustion Private Event Space
80 W Church St Ste 200
Pickerington, OH 43147
USA


Campbell's® Chunky® and Pabst Blue Ribbon Invite Fans to "Crack Open a Warm One" with New Collaboration

Soup and beer lovers unite: Two bold, beer-infused soups are hitting Walmart shelves

CAMDEN, N.J., Aug. 18, 2025 /PRNewswire/ -- Campbell's Chunky, known for its hearty, flavor-packed soups, is teaming up with Pabst Blue Ribbon, the American beer brand known for its iconic look and taste. Together, the brands are serving up a new collaboration: two soups that bring together the crave-ability of Chunky and the smooth taste of Pabst Blue Ribbon.

Just in time for soup season, the two new varieties will be available exclusively at Walmart starting this month:

"This is the ultimate flavor collaboration," said Ryan Pawling, Senior Brand Manager, Campbell's Chunky. "Our fans love bold, unexpected taste experiences, and pairing Chunky's hearty recipes with the iconic, malty flavor of PBR brings something totally unique to the soup aisle."

To celebrate the launch, Chunky and Pabst Blue Ribbon are hosting a dive bar takeover at Ray's Bar in New York City on Thursday, Aug. 21. Attendees will be among the first to try out the new soup and chili paired with an ice-cold PBR, snag exclusive collab merch and get "Chunky-fied" by an onsite caricature artist.

"We always like to do things a little differently at Pabst, so when the opportunity came to work with an iconic brand like Chunky, we knew this was a no brainer," said Rachel Keeton, Senior Brand Director, Pabst. "It's a bold, unexpected collaboration that celebrates flavor, fun and the spirit of both brands, and we're excited to stir things up."

The two brands are also embarking on a food truck sampling tour this fall at Walmart stores across the country to bring Chunky and Pabst Blue Ribbon fans the ultimate experience closer to home. The one-month-long experience begins Sept. 3 and will feature a fusion of flavor and fun for fans who want to stop by for a bite.

For more information on Chunky, please visit www.campbells.com/chunky and follow @CampbellsChunky on Instagram. For more information on Pabst Blue Ribbon, please visit pabstblueribbon.com and follow @PabstBlueRibbon on Instagram.

About The Campbell's Company

For 155 years, The Campbell's Company (NASDAQ:CPB) has been connecting people through food they love. Headquartered in Camden, N.J. since 1869, generations of consumers have trusted us to provide delicious and affordable food and beverages. Today, the company is a North American focused brand powerhouse, generating fiscal 2024 net sales of $9.6 billion across two divisions: Meals & Beverages and Snacks. Our portfolio of 16 leadership brands includes: Campbell'sCape CodChunkyGoldfishKettle BrandLanceLate JulyPacePacific FoodsPepperidge FarmPregoRao'sSnack FactorySnyder's of HanoverSwanson and V8. For more information, visit www.thecampbellscompany.com.

About Pabst Brewing Company

Since its founding in 1844, Pabst Blue Ribbon, the original American lager beer, has been connecting with local communities across America. Pabst Blue Ribbon engages and supports individuals who are passionate about forging their own path in life, and will continue to empower new generations who believe in the future of America. Pabst Blue Ribbon is owned by Pabst Brewing Company. American-owned and operated since its founding in Milwaukee in 1844, Pabst is one of America's largest privately held brewing companies. For more information, please visit pabst.com.






FIRESTONE WALKER RELEASES 2025 EDITION OF “OAKTOBERFEST” OAK-AGED LAGER

 

Iconic Seasonal Beer Brewed with All-German Ingredients and
Lagered in Napa Valley Wine Barrels

Paso Robles, California—Break out the steins and turn up the polka as Firestone Walker introduces the 2025 edition of Oaktoberfest—an iconic seasonal beer hailed by one Beer Advocate reviewer as “summer’s end in a can: a one-of-a-kind, delicious oak-aged fresh lager.”

 

“Oaktoberfest is made for this transition time from summer to fall,” said Brewmaster Matt Brynildson. “It’s malty and full flavored, yet also light-bodied, crushable and built for drinking.”

 

As always, the latest release is an oak-inspired homage to the popular “festbiers” that are synonymous with Munich’s legendary Oktoberfest celebration. The name “Oaktoberfest” is a riff on Firestone Walker’s longtime commitment to brewing and aging beer in oak barrels. 

 

Brewed with all-German ingredients and lagered in Napa Valley wine barrels, the 2025 Oaktoberfest Oak Aged Lager (5.2% ABV) is rolling out now to all Firestone Walker markets in 6-pack (12-oz cans) and draft formats.

 

All-German Ingredients

First brewed in 2006, Oaktoberfest has become a seasonal tradition at Firestone Walker. As always, the latest Oaktoberfest was made with all-German ingredients, including Weyermann Pilsner malts and Vienna malts, with a dash of Munich and Cara Red. 

 

Nevertheless, each annual release brings subtle changes as Brynildson and his team tweak the recipe. This year, Oaktoberfest mixes things up by featuring two classic German hops—Tettnanger and Hersbrucker. 

 

“These hops are loved by German brewers for delivering pronounced aromatics and noble character with a low bitterness profile,” Brynildson said. “The delicate hop influence is herbal, floral and spicy with subtle citrus notes—exactly what you want for a festbier like Oaktoberfest.”

 

Lagered in Oak

The 2025 Oaktoberfest was cold lagered in French oak barrels inherited from a Napa Valley winery. The barrels were previously used to mature the winery’s acclaimed Cabernet Sauvignon. The oak-barrel lagering allows for an even smoother texture, all while remaining true to the beer’s crisp malt profile and hints of noble hops.

 

“Oak barrel lagering adds a cool complexity that makes the beer completely unique,” Brynildson said. “It provides subtle notes of vanilla and toasted oak that play well with the Vienna malts, and you might even pick up just the slightest hint of red wine fruitiness.”

 

He added, “Oaktoberfest delivers the best of both worlds—full, malty flavor with a crisp, easygoing body that’s perfect as summer fades into fall. It’s a beer that carries the spirit of our journeys through Germany’s hop fields and the vibes of Oktoberfest itself, all with a dash of California character.”

 

# # #

Founded in 1996 by brothers-in-law Adam Firestone and David Walker, Firestone Walker is a family-led second-generation brewery based on California’s Central Coast. Helmed by Nick Firestone, and decorated Brewmaster Matt Brynildson, Firestone Walker's main brewery in Paso Robles produces a robust lineup of award-winning beers including 805, California's #1 craft beer brand established in 2012; Mind Haze, a top 5 national hazy IPA; and Cali Squeeze, one of the nation's fastest-growing beer brands. The Firestone brand family also includes iconic beers such as DBA, Union Jack, and Pivo Pils, as well as the storied Vintage Series of barrel-aged strong ales led by Parabola. As a California beer company, Firestone Walker also has two additional locations: the Barrelworks wild ale cellar in Santa Barbara County and the Propagator R&D brewhouse in Venice. Firestone Walker was recently named “Best American Brewery of the Decade” by Paste Magazine. 

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