Maple from Canada Turns Trash Talk into Maple-Infused Beer to Toast Team Canada's Victory

TORONTO, Feb. 28, 2025 /CNW/ - Maple from Canada, an organization representing over 13,500 maple producers, and Steadfast Brewing Co., a craft brewery in the heart of Toronto, have collaborated to launch a new limited-edition maple-infused beer called "The Only Thing We're Good For." This partnership was formed following a viral trash-talking video in which it was claimed that Canadians are only good for "maple syrup and beer." Maple from Canada seized the opportunity to celebrate the nation's win over its southern rival in the 2025 4 Nations Face-Off by crafting the ultimate Canadian victory beer.

Canadian pride has never been stronger in recent months. In fact, a recent poll from Angus Reid uncovered that in less than two months (December 24, 2024 to February 25, 2025) there has been a 10% increase in Canadians having a "deep emotional attachment to Canada"1—and for many the 4 Nations Face-Off was bigger than a hockey game. Rogers surveyed Canadians before the game and uncovered that 75% of them stated that Canada's national pride is deeply intertwined with the sport.2 With ongoing tensions between the United States and Canada, this match became the ultimate moment to prove national pride.  This beer places itself as an emblem of this victory, proudly proclaiming the things Canada is good for: maple syrup, beer and now undoubtedly, hockey. While the rivalry keeps us on our toes, we raise a glass to our neighbors—because at the end of the day, good beer and good maple are worth sharing. "The Only Thing We're Good For" Beer "The Only Thing We're Good For" is a red ale with a rich caramel body, balanced by fruity ale notes and moderate bitterness from Canadian hops. Pure maple syrup added during fermentation gives this brew a buttery maple aroma and a light, lingering sweetness. Crafted with care by Steadfast's master brewers—the award-winning brewery—this special-edition maple-infused beer reflects the strong, proud spirit of Canadians and will leave you wanting more. Available in limited quantities in April 2025, making it a must-have for beer lovers and patriotic Canadians alike. You can get yours this spring—just in time for sugar shack season—at Steadfast Brewing Co. on Lansdowne Ave, Toronto, while supplies last. About Québec Maple Syrup Producers and the Maple from Canada brand Québec Maple Syrup Producers represents the interests of 13,500 maple producers and more than 8,400 maple enterprises. Québec accounts for 67% of the world's maple syrup production. Marketed under the Maple from Canada brand, maple syrup is now enjoyed in some 70 nations by people who appreciate its unique taste, authentic origins, and environmental responsibility. About Steadfast Steadfast Brewing Co. is an award-winning craft brewery in the heart of Toronto's West End. We are brewer-owned, and specialize in great traditional styles, with a side of fun, unexpected beer. With a big focus on community, we try our best to support our neighbours near and far.

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TEAMSTERS CHARGE SAMUEL ADAMS WITH UNFAIR LABOR PRACTICES

Brewery Workers Demand Fair Contract as Boston Beer Company Stalls Bargaining

CINCINNATI, Feb. 26, 2025 /PRNewswire/ -- Teamsters Local 1199 has filed unfair labor practice (ULP) charges against Boston Beer Company — the parent company of Samuel Adams, Truly Hard Seltzer, Angry Orchard, and Twisted Tea — for refusing to bargain in good faith. "Boston Beer Company is dragging its feet, and Teamsters won't tolerate it," said Randy Verst, President of Local 1199. "These workers are responsible for the success of these brands. This company owes them the simple respect of meeting for contract negotiations." Most workers at the Cincinnati brewery have long been covered by a Teamsters contract. The newest Local 1199 members are fighting for their first collective bargaining agreement and demanding the same schedule of raises and working conditions that their co-workers already have. "Being asked to accept the employer's last offer, which included wage cuts for our most senior third of the department, was aggravating to say the least," said Brian Morris, a Blend Technician at the Cincinnati plant. "The fact that we unanimously rejected it shows just how united we are. The company needs to return to bargaining because this is far from over." Founded in 1903, the International Brotherhood of Teamsters represents 1.3 million hardworking people in the U.S., Canada, and Puerto Rico. Visit Teamster.org for more information. Follow us on X @Teamsters and "like" us on Facebook at Facebook.com/teamsters.

The K. Spoetzl Brewery Revives Texas Special, a Classic Crowd-Pleaser, and Introduces New Texas Special Light

This Quality, Accessible 'Good Drinkin' Beer' is Available Across Texas

SHINER, Texas, Feb. 24, 2025 /PRNewswire/ -- Today, the independent, family-owned K. Spoetzl Brewery is proud to announce the revival of the historic Texas Special beer brand. Rooted in tradition and Texan spirit, Texas Special was first brewed in 1933 to celebrate the repeal of Prohibition. It remained a local staple into the 1960s, when large-scale domestic brewers began using aggressive pricing and tactics, effectively making the small-scale production of beers like Texas Special unsustainable. Now back and better than ever, this smooth, easy-drinking beer honors nearly a century of brewing excellence—all at a fair price. Texans can enjoy the beloved brew on draft now, with cans and packs rolling out statewide on March 2, just in time for Texas Independence Day. Alongside the revival of Texas Special with a revamped recipe, the brand introduces Texas Special Light, a lighter take on the classic Texas brew. Both beers are proudly brewed in Shiner, TX and made with quality ingredients like artesian well water and premium grains. Texas Special (4.4 % ABV | 12 IBU): This American-style lager offers a crisp, refreshing taste with a smooth, easy finish. The aroma features subtle malt sweetness with hints of grain and fresh bread, complemented by a delicate floral hop note. On the palate, it delivers a clean, bright experience with a lighter body and moderate carbonation. The finish is smooth with a slight lingering sweetness. Texas Special pairs best with Texas-style smoked brisket, ribs and sausage. Texas Special Light (4.0% ABV | 8.6 IBU): A refined, lighter take on Texas Special, this American-style light lager offers a delicate aroma of sweet malt and subtle hops. On the palate, it delivers a clean, crisp profile with soft malt undertones and a hint of hop bitterness for a smooth finish. Just 98 calories and refreshingly light, it's the perfect choice for beer lovers who prefer a lighter brew. Texas Special Light pairs best with Texas-style BBQ chicken and Texas Gulf Seafood. "We're proud to bring back this iconic beer, along with its lighter counterpart, for a new generation," says Nick Weiland, Director of Marketing at the K. Spoetzl Brewery. "Texas Special and Texas Special Light perfectly embody the spirit of Texas pride and craftsmanship. These beers are ideal for those who appreciate life's simple joys and good, honest drinking." In addition to updating the recipe, the brand refreshed and elevated the original typography of the cans. Subtle adjustments highlight the word "Texas" more prominently, while a star on the badge now marks the brewery's home town. Texas Special and Texas Special Light are available for $13.99 per 12-pack of 12 oz. cans, exclusively on shelves across Texas.

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