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MadTree Celebrates the Art and Beauty of International Women’s Day

CINCINNATI (March, 2024) – Every year MadTree celebrates International Women’s Day by hosting their Ascending Women Event Series and by creating a specialty beer or Sway that pays homage to an iconic female trailblazer. This year, they’re doubling up on both. 

Frida, the limited edition Sway Tequila and Soda with Prickly Pear, Lime and Jalapeno, celebrates Frida Kahlo, Mexican surrealist painter and artist, activist and feminist icon, and is available in the taproom and local stores. Additionally, Flower Crown, a new IPA crafted in collaboration with Pink Boots, is also dedicated to Frida and available in the taproom. 

“From concept to liquid creation, this is a team effort by the women at MadTree,” said Brittany Frey, Production Manager. “Frida and Flower Crown are the newest editions in an International Women’s Day tradition that spans the last six years. We’re proud to serve customers products that taste great and tell the stories of women who’ve made their mark on the world.”

 

In addition, MadTree is hosting two large events celebrating women in art. The first, Ascending Women, will take place on March 7th from 5:00pm - 8:00pm and will include a panel discussion featuring local influential women in art, special exhibits and twenty-five booths featuring female makers and vendors. 

On Friday, March 8th from 5:00pm - 8:00pm there will be a Women in Art Showcase in MadTree’s Barrel Room. This event is free to the public and will feature an interactive art experience, over thirty female artists and vendors and additional art exhibits. 

 

“International Women’s Day is one of our favorite celebrations here at MadTree. The female-identifying employees come together to craft incredible beverages and bring to life amazing events,” said Rhiannon Hoeweler, VP of Experience and Impact. “For the second year in a row we’ve partnered with Power to Pursuecontinuing to focus on growing bigger and getting better, and finding new and exciting ways to celebrate all the amazing women in our community and beyond.” 

 

Rachel DesRochers, CEO & Founder of Power to Pursue expounded upon Hoeweler’s comments by adding “Power to Pursue is so proud to work with MadTree to bring this programming to life! To highlight so many women who are creating & building businesses in our backyard is a dream come true!”

 

Tickets to Ascending Women can be purchased at www.madtreebrewing.com/events (walk-up tickets are also welcome). Clothing donations will be accepted both evenings to support Dress for Success and Adventure Crew.

About MadTree Brewing Company

 

Founded in 2013, MadTree is an award-winning brewery that’s rooted in Cincinnati and planted in purpose. Driven to craft great beer - but more importantly - to build a business dedicated to doing good, MadTree protects and celebrates nature while reducing impact on the environment. MadTree is a B Corp certified company and proud member of 1% for the Planet with a commitment to donate 1% of sales to local, sustainable nonprofits. MadTree strives to create warm and welcoming experiences, exceed expectations, and most importantly, plant a better community. They put purpose in every pour, and raise a glass to doing things differently. Cheers.

 

About Power to Pursue

 

Power to Pursue is a movement for women, by women.  Our events foster safe spaces where women feel supported, celebrated and seen.  Through year-long programming and our annual empowerment summit, we bring together like-minded people on diverse paths.  When we share our journeys and truly listen, we can help each other uncover our own power to pursue.

Wicked Weed Brewing Earns Zero Waste Certification

Brewing facility is one of only three breweries in the United States to receive designation

ASHEVILLE, N.C., March 5, 2024 /PRNewswire/ -- Wicked Weed Brewing today announced that its main production brewery located in Candler, North Carolina, has been award GOLD certification under the TRUE (Total Resource Use and Efficiency) rating system. Administered by Green Business Certification Inc. (GBCI), TRUE helps facilities measure, improve and recognize zero waste performance by encouraging the adoption of sustainable waste management and reduction practices, which contribute to positive environmental, health and economic outcomes. "Since Wicked Weed was founded in 2012, sustainability has been a cornerstone of our ethos and we're honored that this certification recognizes our commitment to brewing our beer and operating our company with zero waste," said Andrew Dagnan, Director of Safety & Sustainability at Wicked Weed. "We remain more dedicated than ever to having a net positive impact on our people, communities and the environment." To reach this milestone, Wicked Weed diverted its waste to 99.3%, sending less than 0.7% of over 18 million lbs. of materials to landfills in 2023. Sent over 100 tons of material for recycle and over 11,000 lbs. of materials to compost in 2023. Sent over 6,000 tons of spent grain as cattle feed in 2023.  Switched to using reusable straps for shipping kegs locally to Wicked Weed locations, eliminating the use of plastic shrink wrap for securing local shipments. Changed to 100% recyclable packaging for shipping merchandise from the brewery's online shop. Switched from using sample collection cups covered with aluminum foil to collection cups with resuable lids, eliminating 2,825 square feet of aluminum foil waste per year. Implemented online systems accessible via QR codes to replace paper forms and inspection sheets. Completed four successful zero-waste audits in 2023. Audited and implemented improvements to recycle, waste, and compost collection areas with help from the "Green Freaks," the brewery's internal sustainability team and Waste Reduction Partners (WRP). Wicked Weed is working toward a goal to have standardized How2Recycle labeling on all of our consumer-facing products by 2025. This includes aluminum cans, glass bottles, and can cardboard wraps.  Wicked Weed is proud to be the first craft brewery to add standardized recycling labels to our products through the How2Recycle platform. Wicked Weed partnered with CIRT to help consumers understand how and where to recycle our products in their area. It's super easy – Click on this link, enter your location, and select the product to learn how to recycle it. In addition, Wicked Weed created a community recycling area to collect items that are traditionally difficult to recycle—such as Styrofoam™, natural corks, plastic bags, and PakTech can carriers—from both the public and employees. The company worked locally with Feed Me Foam, to host "Foam Fridays" and collected approximately 28 cubic yards of foam from the public to recycle and ensured that its packaged products were diverted from the landfill to better use by promote recycling of its products through partnerships with both How2Recycle and CIRT to ensure the recyclability of its products. "Waste impacts every part of our communities and effective waste management strategies are critical to ensuring both public and environmental health," said Peter Templeton, president and CEO, GBCI. "By pursuing TRUE certification, Wicked Weed demonstrates a commitment to sustainability and actions to reduce waste and resources throughout their system lifecycle." About Green Business Certification Inc. (GBCI) GBCI is the world's leading sustainability and health certification and credentialing body. Established in 2008, GBCI exclusively administers project certifications and professional credentials and certificates within the framework of the U.S. Green Building Council's Leadership in Energy and Environmental Design (LEED) green building rating systems, as well as the PEER standard for power systems, the WELL Building Standard, the Sustainable SITES Initiative (SITES), EDGE (Excellence in Design for Greater Efficiencies), TRUE certification for zero waste and Investor Confidence Project (ICP) for energy efficiency retrofits. Visit gbci.org. About Wicked Weed Brewing Wicked Weed Brewing is an award-winning brewery based in Asheville, North Carolina. Founded in December 2012, Wicked Weed Brewing currently operates a 50-barrel production brewery, a sour beer production facility and four retail locations, including the original Brewpub in the heart of downtown Asheville, the southeast's first mixed-culture dedicated taproom, the Funkatorium, and the Wicked Weed West taproom. In 2019, Wicked Weed Brewing opened Cultura, a fine dining restaurant that was a 2020 semifinalist nominee for the James Beard Foundation Best New Restaurant award. Learn more at: WickedWeedBrewing.com.

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Kit NA Brewing, Inc. Unveils Refreshing New Packaging and New Flavor to Kick Off 2024

PORTLAND, Maine, Feb. 28, 2024 /PRNewswire/ -- Kit NA Brewing, a trailblazer in the non-alcoholic craft beer industry, is thrilled to announce the launch of its newest offering, Get Set Wheat. Get Set, originally an IPA, has undergone a transformation, now embracing the delicious and refreshing profile of a wheat beer. Get Set Wheat is bright and crushable with notes of orange peel and coriander, followed by a smooth, full-bodied finish.

Get Set Wheat is both approachable and crushable, perfectly reflecting the brand's ethos. This relaunch aims to enhance the diversity of Kit's portfolio, catering to a wider audience and meeting the growing demand for this craft beer style. Get Set Wheat is now being introduced by distribution partners along the East Coast, as well as available on Kit's website and Amazon Prime. Get Set Wheat is available in both a 6-pack option, as well an inclusion within Kit's Starter Variety 12-pack. Additionally, Kit NA Brewing is launching its refreshing new look and new packaging which spans its entire portfolio of cans, 6-pack cartons, and 12-pack cartons. The Kit NA Brewing styles of On Your Mark, Get Set, Here We Go and the Variety Pack now have a brighter, simpler look. Embodying vibrancy and approachability, the new packaging mirrors Kit NA Brewing's ethos of a bright and inviting culture while now prominently featuring the "non-alcoholic" call out on the rim to facilitate easier identification for consumers at any angle. The revamped graphics roll out in early 2024 and promise to set Kit NA Brewing apart on store shelves for consumers seeking premium non-alcoholic beverages. Kit NA Brewing understands the significance of engaging a diverse audience, acknowledging that the core customer base is radically diverse in age, identity, and interests. Kit's refreshed packaging includes a colorful mosaic backdrop to the cans and cartons that will help to draw in the core non-alcoholic beer consumer even more. Additionally, consumers can now find important attributes on the cans and cartons such as being vegan-friendly, and gluten-removed, as well as an increased presence of the non-alcoholic call out. The revamped packaging and Get Set Wheat launch underscores Kit NA Brewing's ongoing commitment to adapt to the ever-evolving preferences of the growing NA category and enhance the overall brand experience. For more information on Kit NA Brewing, please visit https://www.kitna.beer/. Follow Kit on Facebook and Instagram at @kitnabrewing, and join the newsletter to be the first to know about programs, future expansion, and updates! About Kit NA Brewing: Kit NA Brewing, founded in 2021 by co-founders Rob Barrett and Will Fisher, makes 5x award-winning, crushable, craft-brewed non-alcoholic beer for everyone and every occasion. Available in 3 different flavors: On Your Mark (Blonde), Get Set (Wheat) and Here We Go (Hazy), Kit NA Brewing's mission is to offer high-quality craft beer without the buzz, that does not compromise on taste or quality. #HaveAKit