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Yuengling Hershey's Chocolate Porter Arrives in Texas for the First Time Ever

America's Oldest Brewery brings the coveted Yuengling Hershey's Chocolate Porter to the Lone Star State with big fanfare and excitement

POTTSVILLE, Pa., Oct. 17, 2022 /PRNewswire/ -- Today, The Yuengling Company—a Joint Venture between D.G. Yuengling & Son, Inc., America's Oldest Brewery®, and the Molson Coors Beverage Company—announced that Yuengling Hershey's Chocolate Porter is available for the first time ever across the state of Texas, starting today, for fans of legal drinking age. The news also comes as part of the brewery's partnership with Hershey's, America's most beloved chocolate brand, and makes this the latest beer to join Yuengling's iconic portfolio in the Lone Star State, which currently includes Yuengling® Traditional LAGER, Light Lager, Golden Pilsner and FLIGHT by Yuengling. "Last year's expansion into Texas marked the first state for The Yuengling Company, which allowed us to increase our reach beyond our East Coast footprint," said Jennifer Yuengling, Vice President of Operations and 6th generation family member, D.G. Yuengling & Son, Inc. "That is why today, we are thrilled to fuel this partnership by bringing the fall-fan-favorite Yuengling Hershey's Chocolate Porter to Texas. We look forward to celebrating this exciting milestone and continuing to bring more of Yuengling's iconic portfolio to all beer-lovers." In honor of the Texas launch, retailers across the state will be featuring limited-time tasting events and promotions to introduce consumers to the delicious new product. At 4.7% ABV, Yuengling Hershey's Chocolate Porter combines Yuengling's 193-year-old Dark Brewed Porter recipe with the world-famous taste of Hershey's chocolate. The limited-edition, seasonal beer uses Yuengling's master brewing expertise to artfully blend Hershey's decadent chocolate with caramel and dark roasted malts for a smooth, rich and delicious chocolaty finish. The beer pairs well with everything from barbequed and smoked meats to cheeses and desserts. "It has been a pleasure collaborating with Yuengling these last several years to bring America's Oldest Brewery and America's most beloved chocolate brand together for beer- and chocolate-lovers alike. We are pleased to be able to not only continue this partnership, but also bring this iconic beer to Texas," said Ernie Savo, President, The Hershey Licensing Company. Originally released on draft throughout Yuengling's footprint in 2019, Yuengling Hershey's Chocolate Porter marked the first-ever beer collaboration for the two iconic Pennsylvania brands. For more information about Yuengling, fans are encouraged to follow the Yuengling Facebook page, follow Yuengling on Twitter and Instagram, or visit www.Yuengling.com.    About D.G. Yuengling & Son, Inc.     D.G. Yuengling & Son, Inc., America's Oldest Brewery®, is family-owned and operated since 1829. Now sold in 22 states along the East Coast, production is supported by two breweries in Pottsville, PA and one in Tampa, FL. Principal beer brands include Yuengling® Traditional Lager, Light Lager, Black & Tan, Golden Pilsner, Premium, Light, Dark Brewed Porter, Lord Chesterfield Ale®, Oktoberfest, Yuengling Hershey's Chocolate Porter, FLIGHT by Yuengling, and Raging Eagle Mango. Get news, updates and access media images at https://www.yuengling.com/news.  About The Yuengling Company Formed in September 2020, The Yuengling Company is a Joint Venture between D.G. Yuengling & Son, Inc., America's Oldest Brewery®, and the Molson Coors Beverage Company. Headquartered in Ft. Worth, Texas, The Yuengling Company leads all facets of the business in Texas and any and future D.G. Yuengling & Son, Inc.'s expansion markets. The Yuengling Company launched in Texas in 2021 with Yuengling® Traditional Lager, Light Lager, Golden Pilsner and FLIGHT by Yuengling.

Craft Beer Marketing Awards Opens 2023 Crushie Awards Competition

NEW YORK, Sept. 28, 2022 /PRNewswire/ -- The 2023 Craft Beer Marketing Awards (CBMAS) competition is now open and accepting beer, hard seltzer, cider, mead, and RTD Cocktails related marketing and design entries from breweries, their agencies, artists, and marketing partners. The deadline for discounted "Early Bird" entries is October 28, 2022. Regular entries will be accepted until January 27, 2023.

"The CBMAS has grown significantly as a unique global platform, celebrating the beer industry's incredible marketing and design that wasn't being recognized until now," said Jim McCune, co-founder of the CBMAS. The CBMAS is the first worldwide competition to celebrate excellence in the artistic, creative marketing, and packaging efforts of breweries, designers and agencies that play an increasingly critical role in differentiating craft beer brands in the retail marketplace. As a popular industry expert voice that honors individuals and teams involved in building beverage brands, the CBMAS hosts a successful podcast – Marketing on Tap – sponsored by EGC Group. Crushie Award Redesign The Crushie trophy was reinvented and is now removable from the base to be used as a fully functional tap handle, thanks to the design and production teams of Steel City Taps. As Jackie DiBella-Curry, co-founder of the CBMAS, states: "It was really important for us to figure out how to keep the trophy production within the industry – and to make the Crushies even cooler and more functional for winners to display." Expanding Sponsors Houston-based Hillebrand Bev Pros returns as the presenting sponsor. New sponsors for 2023 include: Yakima, WA-based Yakima Chief Hops, Deer Park, NY-based DWS Printing and Birmingham, AL-based Steel City Taps, and Sterling, VA-based BarTrack. New Crushie Categories The 2023 CBMAS consist of 38 categories that cover all aspects of brew marketing—from labels to logos, and tap handles, to taprooms. In addition, this year the CBMAS added newly designated categories to recognize industry suppliers and partners. Proceeds of the all-new beer-related tattoo category, "Show off Your Tatts," will be donated to The Michael James Jackson Foundation, a grant-making organization that funds scholarship awards to Black, Indigenous, and People of Color within the brewing and distilling trades for a more just, equitable, and dynamic future. The full LIVE awards ceremony will take place in person with a virtual feed during the 2023 Craft Brewers Conference in Nashville, TN. Entries are open to anyone involved in marketing within the brewing industry throughout the world. For additional information, visit craftbeermarketingawards.com.

Warped Wing Brewing Company Partners With Dayton Heritage Furniture Company on Unique Wood-Aged Beer

DAYTON, OH (October 4, 2022) – Warped Wing Brewing Company is excited to share that they’ve partnered up with long-standing Dayton area furniture maker, H. Gerstner & Sons, on a new collaboration beer - Gerstner Wood-Aged Pilsner. Aged on White Oak & American Cherry wood used in the production of their wood chests at Gerstner, this unique brew clocks in at 5.4% ABV & 22 IBU and will be available on tap beginning Friday, October 7th at Warped Wing Brewery & Taproom in Dayton.

"Over the past year and with a focus on craftsmanship, both companies have been touring and learning about each other’s business and looking for ways to work together," said Paul Burgess of Gerstner. "Our founder Harry Gerstner built his original chest, and in fact his business, by utilizing the leftover white oak from his father’s cooperage. So, it seemed very appropriate to use leftover Oak and Cherry wood to age a German style pilsner beer for a downtown Dayton establishment."

The official tapping takes place on Friday, October 7th beginning at 3pm at the Downtown Dayton Warped Wing location at 26 Wyandot Street. Tappings to take place at the Warped Wing Springboro & Mason locations the following day. And in addition to the tapping, the fine folks from Gerstner will be on site at the brewery to show off some of their fine products and craftsmanship.

5.4% ABV   |   22 IBU 
Draught only - no cans/bottles

Brew day photos!

Warped Wing Brewing Co. is a Dayton craft brewery inspired by Ohio’s rich history of innovation and invention. We are committed to carrying that spirit forward by brewing new proprietary beer styles along with original “warped” interpretations.

 

SAMUEL ADAMS ANNOUNCES CHECKERSPOT BREWING COMPANY AS 2022 BREWER EXPERIENCESHIP WINNER AT GREAT AMERICAN BEER FESTIVAL

Baltimore Brewery Will Receive Mentorship and Financial Support from Philanthropic Program Brewing the

American Dream

BOSTON, Oct. 7, 2022 /PRNewswire/ -- Brewing the American Dream, the philanthropic arm of Samuel Adams aimed at providing mentorship and capital to food & beverage entrepreneurs nationwide, is proud to introduce Checkerspot Brewing Company of Baltimore, Maryland as the winner of its 11th Brewer Experienceship.

A staple amongst Brewing the American Dream's diverse programming, each year the Brewer Experienceship provides one craft brewer unparalleled access to brewing and business resources from experts at Samuel Adams, including founder and brewer Jim Koch himself. In addition to a trip to the Samuel Adams Boston Brewery where the winner will participate in a collaboration brew day, the Brewer Experienceship winner has the opportunity to attend beneficial industry events on behalf of Brewing the American Dream. In Jim's case in 1984, the Great American Beer Festival was one of those industry events that changed the course of craft beer for everyone by putting Samuel Adams Boston Lager on the map.

The 2022 Brewer Experienceship was deliberated live for the first time ever. An in-person celebration of five finalists, the 1^st annual Crafting Dreams Beer Bash was hosted on September 7^th at Arlo SoHo in New York City. Finalists from across the country including Maryland's Checkerspot Brewing, Ohio's Fibonacci Brewing, New York's Wolf & Warrior, California's Brewing with Brothas, and Connecticut's Rhythm Brewing, were able to showcase their signature brew and share their brewing and business story with judges and beer lovers. At the end of the night, attendees cast votes for their favorite brewery of the bunch, which factored into the Brewing the American Dream team's ultimate decision to crown Checkerspot Brewing Company as this year's Brewing Experienceship winner.

Founded by Judy and Rob Neff in 2018, Checkerspot Brewing Company offers small-batch, thoughtfully crafted and gluten-reduced beers at their taproom based in Baltimore, Maryland. Deeply dedicated to community, with ongoing charitable programs ingrained into the brewery's DNA, the brewery was a standout amongst the over 50 applicants nationwide. Like Samuel Adams, Judy and Rob believe in great beer that does good—often giving back to organizations like The Baltimore Animal Rescue and Care Shelter, Baltimore Military Muster and many more through fundraisers and collaboration beers.

"We were impressed by Judy and Rob's beer – but even more inspired by their story," said Jim Koch, Founder and Brewer of Samuel Adams. "Turning passion into purpose is what led me to create Brewing the American Dream. Checkerspot is a deserving brewery that truly appreciates the heart and science of beer and I'm thrilled to share this experience with them at the Great American Beer Festival where I got my start as a brewer some 38 years ago. I can only hope this experience will put them on the same trajectory."

"We're coming up on five years in business, and I cannot think of a better way to celebrate," said Judy Neff, Co-Founder and Brewer. "We just found a new 'forever home' for the taproom and brewery, and with the Experienceship prize, we're eager to expand our impact on the Baltimore community and beyond."

Checkerspot Brewing Company joins Brewing the American Dream at this year's Great American Beer Festival as it returns to its live format. Details on the collaboration brew that will be served out of the Boston Beer and Checkerspot taprooms will follow in the months ahead.

For more information on Brewing the American Dream, visit www.brewingtheamericandream.com.

About Samuel Adams Brewing the American Dream  

Jim Koch started Samuel Adams in his kitchen in 1984 when imported and domestic beer were the only option for beer lovers. In his pursuit of a better beer, he ignited a similar revolution, the craft beer movement, inspiring a whole new category that's produced millions of jobs in communities from coast-to-coast. In the wake of his success, and with a passion for supporting entrepreneurs who are in the place where he once found himself, Jim launched Brewing the American Dream - a philanthropic program that embodies Sam Adams' pursuit of better. Today, the program offers small business owners a variety of programs including: networking, coaching, webinars, etc. 

Since Brewing the American Dream began in 2008, Samuel Adams has supported its nonprofit lending partners by providing more than 3,800 loans totaling over $86 million to food and beverage entrepreneurs in 41 states across the country. Just as important, the program has provided business coaching and advising to more than 13,000 people. The businesses supported by this program have created or retained more than 9,000 jobs in their local communities. 

About Boston Beer Company

The Boston Beer Company, Inc. (NYSE: SAM) began in 1984 brewing Samuel Adams beer and the Samuel Adams brand is currently recognized as one of the largest and most respected craft beer brands. Our portfolio of brands also includes Truly Hard Seltzer, Twisted Tea, Angry Orchard Hard Cider, Dogfish Head Brewery, Hard Mountain Dew and Sauza Agave Cocktails as well as other craft beer brands such as Angel City Brewery and Coney Island Brewing. For more information, please visit our investor relations website at www.bostonbeer.com, which includes links to all of our respective brand websites.

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